When you had something in mind, think again!

Custom painted Hotshot Jr. from Tamiya's Mini 4WD Pro series

Us humans get used to preconditioning pretty much. Our senses are actually distorted forms of reality. But who knows what is real?

When it comes to ideas, we are pretty sure of having something nailed on our heads. But what we rarely does is going one or more steps ahead of what's already there. The first things that comes to our minds usually are the stuff that any Joe is thinking. So if we end there on our first thought, we really missing an awful lot of creative branches that leads to even better ideas.

The lesson: always challenge your original idea and the next original idea and the next, until it comes to be that the flower at the end of the twig is the most beautiful.

P/S: The car on the pic wasn't the brightest idea. It just happens to be that I'm working on an ad assignment now for the brand.